Mapping of Media Environments
Introduction:
The Media Foundation for West Africa (MFWA) in partnership with a 14-member consortium of Civil Society Organisations is implementing a project aimed at increasing awareness of the African Governance Architecture (AGA) and the ACDEG among citizens on the African continent, especially, the youth.
The project titled “Mobilizing Civil Society Support for Implementation of the African Governance Architecture in Africa” is being implemented in eight African countries with funding support from the European Commission and ActionAid.It also seeks to empower citizens to demand full implementation of the ACDEG and AGA by their governments.
A key component of the project is the mapping of the media environment in the eight implementing countries – Ghana, Nigeria, Zambia, Zimbabwe, Tanzania, Uganda, Mozambique and Sierra Leone. The MFWA hereby invites interested and competent consultants to submit applications for the functions specified in the scope of work below:
Scope of Work
The objective of the assignment is toproduce a report that presents an overview of the media landscape in the country of focus,highlighting areas such as types of media (traditional and new media), most influential media, audience share of the media, the media’s coverage of AU mechanisms in the country and the key media players and outlets that report on African Union (AU) mechanisms in their programming.
The activity is approved under the European Commission (EC) – Pan African (PANAF) project “Mobilizing Civil Society Support for Implementation of the African Governance Architecture” with funding support from the European Commission.
The project, which is being implemented in eight African countries, seeks to enable citizens, especially young men and women to enhance their awareness and understanding of the importance of the African Charter on Democracy, Elections and Governance (ACDEG) and the African Governance Architecture (AGA).
Specific Tasks
- Assess the state of the media in the country of focus;
- Provide an overview of media laws, policies and frameworks that regulate media practice in the country;
– Identify the leading media outlets in the country based on audience share; and
- Make recommendations on key media outlets to be utilized as the most effective tools in the advocacy around the ACDEG and AGA.
Time Frame:
The consultant will be engaged for 15 working days between November – December 2017.
Method of Submission of Application
Hardcopies of applications should reach the MFWA on or before November 17, 2017 and to the address below:
The Executive Director,
Media Foundation for West Africa,
30 Duade Street
Kokomlemle, Accra, Ghana
Signed:
MFWA
October 30, 2017
